Elaine Santore
Social Media Consultant
Email: elaine@elainesantore.com
Experience
Social Media and Communications, Durning, Santore, and Davis, LLC, 2011 - 2012
Developed and implemented of online communications and social media strategy for local political campaigns. Managed NationBuilder CRM database: designed and maintained campaign websites; inputted data from supporters, donors, and prospects; created targeted mailing lists and walk lists from the voter file and database. Sent email newsletters and fundraising blasts. Assisted Treasurer and Financial Manager by processing credit card donations at fundraisers, and collected donor information required for state campaign finance and San Francisco Ethics Commission filings. Pitched stories to local media. Researched relevant policy and trending news.
Social Media and Communications Director, Re-Elect Kim-Shree Maufas to San Francisco Board of Education, San Francisco, July 2010 - January 2011
Website development, customization, and copyediting. Created and implemented social media strategy. Tailored campaign messaging and platform for the candidate’s website, social networks, and online advertisements. Managed the campaign Facebook, Twitter, and Flickr accounts. Promoted campaign fundraisers and events online. Took campaign photographs for fundraisers, community events, and forums.
Social Media Coordinator, Debra Walker for DCCC and Debra Walker for District 6 Supervisor, San Francisco, February - June 2010
Published content for Debra Walker for District 6 Supervisor's Facebook Page and Twitter account. Instructed supporters and volunteers on how to recruit their personal contacts and friend networks to the campaign Facebook and Twitter accounts. Created event invitations and reminders via Facebook and Twitter. Edited event photos with PhotoShop for Facebook and Flickr. Also assisted the Campaign Coordinator with phone-banking, recruiting volunteers, and event photography.
Social Media Consultant, Coalition to Save Point Molate, San Francisco, July-November 2009
Website design and maintenance for an opposition campaign against a large casino development proposal for Richmond, CA. Updating the website with links, photos, and information about public hearings, online petitions, and op-eds about the project.
Columnist and Staff Writer, Fog City Journal; San Francisco, 2007-2009
Authored a column on culture, gossip, fashion, activism, and politics and for this online daily San Francisco news publication. Edited submissions from contributors. Published content for Fog City Journal's Tumblr, fogblog. Shot, edited, and uploaded videos for Fog City Journal’s YouTube and Vimeo channels. Managed Fog City Journal's Twitter and Facebook accounts.
Developed and implemented of online communications and social media strategy for local political campaigns. Managed NationBuilder CRM database: designed and maintained campaign websites; inputted data from supporters, donors, and prospects; created targeted mailing lists and walk lists from the voter file and database. Sent email newsletters and fundraising blasts. Assisted Treasurer and Financial Manager by processing credit card donations at fundraisers, and collected donor information required for state campaign finance and San Francisco Ethics Commission filings. Pitched stories to local media. Researched relevant policy and trending news.
Social Media and Communications Director, Re-Elect Kim-Shree Maufas to San Francisco Board of Education, San Francisco, July 2010 - January 2011
Website development, customization, and copyediting. Created and implemented social media strategy. Tailored campaign messaging and platform for the candidate’s website, social networks, and online advertisements. Managed the campaign Facebook, Twitter, and Flickr accounts. Promoted campaign fundraisers and events online. Took campaign photographs for fundraisers, community events, and forums.
Social Media Coordinator, Debra Walker for DCCC and Debra Walker for District 6 Supervisor, San Francisco, February - June 2010
Published content for Debra Walker for District 6 Supervisor's Facebook Page and Twitter account. Instructed supporters and volunteers on how to recruit their personal contacts and friend networks to the campaign Facebook and Twitter accounts. Created event invitations and reminders via Facebook and Twitter. Edited event photos with PhotoShop for Facebook and Flickr. Also assisted the Campaign Coordinator with phone-banking, recruiting volunteers, and event photography.
Social Media Consultant, Coalition to Save Point Molate, San Francisco, July-November 2009
Website design and maintenance for an opposition campaign against a large casino development proposal for Richmond, CA. Updating the website with links, photos, and information about public hearings, online petitions, and op-eds about the project.
Columnist and Staff Writer, Fog City Journal; San Francisco, 2007-2009
Authored a column on culture, gossip, fashion, activism, and politics and for this online daily San Francisco news publication. Edited submissions from contributors. Published content for Fog City Journal's Tumblr, fogblog. Shot, edited, and uploaded videos for Fog City Journal’s YouTube and Vimeo channels. Managed Fog City Journal's Twitter and Facebook accounts.
Education
College: Bachelor of Arts, Psychology, University of Nebraska-Lincoln, Lincoln, NE 2005
Minors: Clothing, Textile & Design; Political Science
Activities: Opinion Columnist, Daily Nebraskan; Student Protection Agency, Associated Students of the University of Nebraska-Lincoln; Treasurer, Campus Greens
High School: St. Ignatius College Preparatory, San Francisco, CA 2001
Activities: Advanced Dance Theatre Workshop, Inside SI, Spring Musical, Mixed Chorus
Minors: Clothing, Textile & Design; Political Science
Activities: Opinion Columnist, Daily Nebraskan; Student Protection Agency, Associated Students of the University of Nebraska-Lincoln; Treasurer, Campus Greens
High School: St. Ignatius College Preparatory, San Francisco, CA 2001
Activities: Advanced Dance Theatre Workshop, Inside SI, Spring Musical, Mixed Chorus
Skills
- Social Media Strategy
- Political Strategy
- Email Marketing
- WordPress
- NationBuilder
- HTML
- Photoshop
- Windows 7
- Mac iOS X
Memberships & Affiliations
- Member and Social Media Coordinator, San Francisco 4 Democracy
- Member, St. Ignatius College Preparatory Alumni Association
- Member, University of Nebraska - Lincoln Alumni Association
- Member and Professional Affiliate, American Psychological Association’s Division of Media Psychology and Technology
- Member, International Society of Political Psychology
- Member, Social Networking and Media Association
